It can shoot at 10 frames per second and has an autofocus system that covers almost the entire image sensor. And it also excels in video, shooting smooth, sharp 4K footage and slow-motion 1080p. It leaves the competition in this price range behind and is our Editors’ Choice for beginners who want to buy a full-frame camera. The a7 III feels very similar in the hand to the a7 II and a7R III, measuring 3.9 x 5.0 x 2.5 inches (HWD) without lens and weighing about 1.4 pounds. The grip and body design are the same as the a7R III. The body is dust and splash resistant, like all of Sony’s FE lenses. The controls are not much different from the a7 II. There’s still the EV dial on the top, along with programmable C1 and C2 buttons and a mode dial – it’s not a fixed dial like on the a7R III. The shutter release is on top of the handgrip, a bit lower than the rest of the top plate, and is angled. Around it is the on/off switch. There is a control dial on the grip that can be operated with the right index finger. Its rear counterpart is slightly offset from the EV dial and can easily be turned with the right thumb. The rear controls are the same as those on the a7R III and a9. The programmable C3 button and menu button are located above the rear LCD, just to the left of the EVF eyecup. On the right side, still along the top, are Shooting, AF-ON and AEL. Below that, between the rear thumb rest and the LCD, are the focus point selection joystick and the Fn button. The flat rear dial is next in the column; it has a button in the center and directional presses to set the display, ISO, and drive mode. There is no dedicated drive mode dial like on the a9; Sony omitted that from the a7 series. The dial itself has deep grooves so you can turn it comfortably, and the rotation feels much better than the similar dial on the a7 II – there’s more resistance, and the dial is physically larger, so button presses provide better tactile feedback.
